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Caitlin P.
@caitlin.pruitt
Oklahoma City, Oklahoma, United States
Languages spoken: English
Camera type: Smartphone Professional camera
Average response time: 2 hours
I'm a 32-year old UGC creator, social media specialist and lifestyle blogger from Modesto, California. I am an active duty service member in the United States Air Force, which is where I met my husband Austin. We have two dogs, Dallas and Koda, who keep us on our toes. I got started in content creation a few years ago when I began to share fashion, lifestyle and travel tips while living overseas with my friends, and they wanted to see more! Today, I help lifestyle, fashion and beauty brands stand out in the crowd with user-generated content (UGC). My goal is to help your brand build trust with your customers through relatable content that ultimately increases sales and customer loyalty.
Industries:
#Health, Wellness, Fitness #Apparel #Cosmetics #Food and Beverages #Home #Pets #Travel & PlacesMy UGC
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UGC (User-Generated-Content) is brand-centric content created by everyday consumers and shared on social media. UGC differs from influencer content in that it focuses on your brand and your audience, not on influencers.
People no longer want to be sold products; they prefer to discover a product for themselves by experiencing it through the eyes of people like them. People buy with their emotions, not with their wallets, and they want to feel like they are buying from a friend who understands them. The need for UGC is becoming more and more important as it allows you to present your product in an authentic way to your audience and overcome their possible objections.
12X more engagement with UGC videos. 92% of consumers are more likely to trust someone they don't know than branded content. 86% of businesses use UGC as part of their marketing strategy. 50% lower cost per click on average.
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β¬587.64
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β¬940.23
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